Sold business
E-commerce - Pet accessories
Sold for$94,000 USD
Sell your online business with the ExitPilot method
We prepare your online business for sale, manage conversations with potential buyers and coordinate the deal through closing. You stay in control of the decisions that matter.
Start with your goals, your online business’s performance and your preferred sale timeline.


Access to Flippa’s global buyer network, with buyer outreach and conversations managed by Brokerall.
Closing services
FlippaPay Escrow.comPayment and transfer coordinated around your agreed deal terms.
Book ConsultationSale confirmations from our track record. Buyer identities are hidden.
Sales of $30,000 USD and above.Original sale confirmation screenshots in English.
Sold business
Sold for$94,000 USD
Sold business
Sold for$150,000 USD
Sold business
Sold for$30,000 USD
Sold business
Sold for$70,000 USD
Sold business
Sold for$165,876 USD
Sold business
Sold for$80,000 USD
Feedback from buyers who completed an acquisition with Brokerall.
Original buyer review screenshots in English.
KDP & Instagram portfolio
Another great transaction from Brokerall! Sam, Vittorio & Dario .. thank you for the smooth transition and a great KDP account. Aldo
Nonfiction KDP portfolio
Great KDP account! Good transaction with the Broker and Seller. Reccomended. Thank you.
Self-help publishing brand
Good experience! great seller
Italian KDP publishing business
Broker has taken care about exchange from beginning to end. Very helpful and responsive.
Bestseller KDP portfolio
Everything went Smoothly.Thank you Samuele for connecting with the seller and making it easy.
27-book KDP catalog
Thank you very much, looking forward to a long relationship.
We work with profitable online businesses with verifiable financials, clear ownership and operations a new owner can take over.
Established brands selling physical or digital products through their own online stores.
Product brands with clear financials, supplier relationships and a workable ownership transition.
Software businesses with paying customers, recurring revenue and transferable technology.
We organise financials, supporting documents and transfer requirements so buyers can assess the business.
You confirm the records and included assets. We bring them together in a business presentation and Data Room.
We screen interest, manage questions and coordinate calls with buyers who fit the opportunity.
We bring you in when a question needs your operational knowledge, while managing the communication around it.
We negotiate terms and explain the trade-offs so you can decide which offer to accept.
Consider price, payment timing, included assets and handover support together. You approve the agreed terms.
We coordinate due diligence, agreements, escrow and asset handover through the final stages of the sale.
Transfer, inspection and payment release follow the terms accepted by both parties.
You provide accurate information, answer business-specific questions and approve the key terms.
With the Exit Readiness Audit, we organise financial records, documents and the assets included in the sale. The goal is to give potential buyers a clear view of your online business’s revenue, costs and operations.
We review ownership, access and asset transfer requirements. Addressing these points before going to market helps identify questions to resolve during due diligence.
We agree what appears publicly. Detailed financials and sensitive documents are shared with screened buyers after an NDA and identity checks, through controlled Data Room access.
The first call starts with your online business’s URL and recent results. We discuss your goals, timing and the information needed to prepare for a sale.
The Brokerall method
ExitPilot coordinates three phases: preparing your online business, managing the daily work of the sale, and planning payment and transfer. You approve the important decisions at each stage.
We review earnings, performance and transferability to establish a realistic valuation range.
We prepare the business presentation and organise the information buyers need to review.
We build your listing and present the opportunity through Flippa and targeted buyer outreach.
We screen buyers, manage conversations and coordinate controlled access to detailed information.
We manage offers, negotiate terms and coordinate due diligence and sale agreements with your approval.
We coordinate funded escrow, asset handover, inspection and payment release under the agreed terms.
You retain control over the asking price, offers and deal terms. We involve you in questions specific to your online business and steps that require your approval.
The Founder-Off-Deal Workflow structures the daily work of selling: buyer sourcing and qualification, messages, follow-ups, calls and negotiations. You know which decisions need your input and which steps we are managing.
You provide accurate records and the necessary documents. The buyer and their advisers conduct due diligence; we coordinate questions and access, keeping information organised in the Data Room.
With Transfer-Ready Exit, we plan the assets, accounts, access and responsibilities involved in the handover. We coordinate the contract, escrow and transfer according to the agreed terms, through to closing.
Market data on buyer demand, sale timelines and valuation multiples.
Explore the global buyer network and declared acquisition budgets.
Days to a completed sale, grouped by sale value.
The time-to-sell distribution measures the time taken to sell a business. The line inside each box is the median; the box spans the middle 50% of observations. Whiskers are the boxplot endpoints, not necessarily the absolute minimum and maximum.
Based on businesses sold for more than $100,000 USD.
Days to connect with a buyer, before completing the sale.
A match is a business connecting with a buyer. It is an earlier milestone than completing a sale; due diligence and closing may follow. The chart shows the time-to-match distribution and median.
Based on businesses sold for more than $100,000 USD.
Top-decile sale multiples, by business category and half-year.
“Top” is the cutoff for the highest 10% of sale multiples, calculated separately for profit and revenue in each category and six-month period. It is not the average of the top 10%.
Profit multiple = sale price ÷ annual profit. Revenue multiple = sale price ÷ annual revenue. Based on businesses sold for more than $25,000 USD. Periods without data are marked unavailable.
Their experience of selling or acquiring an online business with Brokerall.
Amazon supplements brand sale
Testimonial video in English
E-commerce sale
Testimonial video in English
Shopify e-commerce sale
Testimonial video in English
Two online business sales
Testimonial video in English
Amazon book portfolio sale
Testimonial video in English
KDP acquisition
Testimonial video in English
Amazon KDP sale
Testimonial video in English
Supplements e-commerce sale
Testimonial video in English
Publishing business sale
Testimonial video in English
Amazon FBA brand sale
Testimonial video in English
Two KDP account sales
Testimonial video in English
handled buyer communication with clarity, and kept the process moving at every stage.
Meet your brokers
We’ve built and sold online businesses ourselves. We bring that experience to the preparation, negotiation and handover of your business.


We review verified earnings, trading history, growth, operational risks and transferability, alongside relevant market comparisons. We explain the valuation range and agree the asking price with you.
Timing depends on the business, pricing, buyer demand and due diligence. We discuss a realistic timeline for your situation before going to market and keep you informed as the sale progresses.
We agree what appears publicly. Detailed financials and sensitive documents are shared with screened buyers after an NDA and identity checks, through controlled Data Room access.
We approach buyers internationally and assess their identity, acquisition goals and fit before progressing conversations. Funding checks are coordinated as the deal advances.
Provide accurate financials, answer business-specific questions and join selected calls when needed. You approve the price, offers and agreements. We manage buyer communications and coordinate the process.
The buyer funds the agreed escrow amount before asset transfer. Funds are released under the agreed inspection and closing conditions. Any deferred payments follow the signed agreement.
Yes. The first call helps establish whether your online business fits the sale process, your goals and the information needed for a valuation.
Your next step
We’ll discuss your business, your goals and the information needed for a valuation. You’ll leave with a clear next step.
Have your business URL and a summary of recent performance ready.
Booking form provided by Calendly in English. Your entries are kept when you change the site language.
Your information is used to arrange your consultation. Privacy policy (original document)